{"id":74567,"date":"2025-12-23T17:19:40","date_gmt":"2025-12-23T10:19:40","guid":{"rendered":"https:\/\/neu.edu.vn\/conference-on-communications-work-in-2025-and-directions-for-2026\/"},"modified":"2025-12-23T17:19:40","modified_gmt":"2025-12-23T10:19:40","slug":"conference-on-communications-work-in-2025-and-directions-for-2026","status":"publish","type":"post","link":"https:\/\/neu.edu.vn\/en\/conference-on-communications-work-in-2025-and-directions-for-2026\/","title":{"rendered":"Conference on Communications Work in 2025 and Directions for 2026"},"content":{"rendered":"\n<p class=\"has-text-align-justify\"><em>On December 23, 2025, National Economics University (NEU) held a conference on communications work in 2025 and directions for 2026. The conference provided an important opportunity to review and comprehensively assess the results of communications activities in 2025, while discussing and proposing directions and solutions to improve communications effectiveness in 2026 as the University prepares for many important milestones and strategic tasks.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"54799\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0834-1024x683.webp\" alt=\"\" class=\"wp-image-54799\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0834-1024x683.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0834-300x200.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0834-768x512.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0834-1536x1024.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0834-2048x1365.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>An overview of the conference<\/em><\/p>\n\n\n\n<p class=\"has-text-align-justify\">Attending the conference were Assoc. Prof. Dr. Bui Duc Tho, Secretary of the Party Committee and Chair of the University Council; Assoc. Prof. Dr. Bui Huy Nhuong, President of NEU; Prof. Dr. Nguyen Thanh Hieu, Vice President; leadership representatives from schools, departments, faculties, institutes, and centers; faculty members serving as administrators of second-level websites; and members of the communications contributor network across the University.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">As higher education undergoes profound changes in response to demands for innovation, integration, and digital transformation, communications plays an increasingly pivotal role in fulfilling political and social tasks, sharing core values, and affirming NEU\u2019s reputation and brand. Communications not only connects the University with society but also helps build internal consensus, foster innovation, and enhance the social responsibility of faculty, staff, and learners.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1024\" height=\"740\" data-id=\"54795\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0822-1024x740.webp\" alt=\"\" class=\"wp-image-54795\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0822-1024x740.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0822-300x217.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0822-768x555.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0822-1536x1109.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0822-2048x1479.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>Assoc. Prof. Dr. Bui Huy Nhuong, President of NEU, speaks at the conference<\/em><\/p>\n\n\n\n<p class=\"has-text-align-justify\">Speaking at the conference, Assoc. Prof. Dr. Bui Huy Nhuong, President of NEU, affirmed the increasingly important role of communications during the University\u2019s strategic transformation.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">According to Assoc. Prof. Dr. Bui Huy Nhuong, communications must go beyond reporting news and covering activities to be recognized as a strategic management tool that helps share core values and enhance NEU\u2019s reputation, image, and standing within the higher education and scientific research system.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">Assoc. Prof. Dr. Bui Huy Nhuong also acknowledged and commended the outstanding results of the University\u2019s communications work in 2025, particularly the central role of the Department of Communications in organizing and disseminating information about important political and academic events. The President also emphasized that solidarity and coordinated efforts among units provide an essential foundation for the effectiveness and reach of internal communications.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">Outlining directions for the coming period, particularly 2026 as NEU approaches its 70th anniversary, Assoc. Prof. Dr. Bui Huy Nhuong stated that communications needs to \u201clead, accompany, and amplify\u201d the University\u2019s development strategy. Communications must be closely aligned with medium- and long-term strategic goals, clearly reflecting the University\u2019s mission in education, scientific research, innovation, and social responsibility through authentic, emotionally compelling stories from its own lecturers, students, and administrators.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">The President particularly emphasized the view that \u201cevery staff member, lecturer, and student is a communications ambassador,\u201d with every professional activity, class session, research project, and individual action contributing to NEU\u2019s image and brand. The University will also continue to strengthen digital communications with a learner-centered approach, while prioritizing investment in digital infrastructure, resources, and support mechanisms to enhance the effectiveness, professionalism, and influence of communications in the new stage of development.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-1 is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"2560\" height=\"1707\" data-id=\"54787\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0787-scaled.webp\" alt=\"\" class=\"wp-image-54787\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0787-scaled.webp 2560w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0787-300x200.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0787-1024x683.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0787-768x512.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0787-1536x1024.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0787-2048x1365.webp 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>Dr. Vu Trong Nghia, Head of the Department of Communications, reports on the results of NEU\u2019s communications activities in 2025<\/em><\/p>\n\n\n\n<p class=\"has-text-align-justify\">At the conference, delegates reviewed the outstanding results of communications work in 2025, openly discussed difficulties and limitations, and proposed numerous practical solutions to renew the University\u2019s communications content, formats, and methods in the coming period. In particular, the directions for communications in 2026 were defined in close alignment with NEU\u2019s development strategy, emphasizing the role of digital communications, a learner-centered approach, stronger internal communications, and the principle that \u201cevery staff member, lecturer, and student is a communications ambassador.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-1 is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" data-id=\"54801\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0843-scaled.webp\" alt=\"\" class=\"wp-image-54801\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0843-scaled.webp 2560w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0843-300x200.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0843-1024x683.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0843-768x512.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0843-1536x1024.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0843-2048x1365.webp 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" data-id=\"54803\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0853-scaled.webp\" alt=\"\" class=\"wp-image-54803\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0853-scaled.webp 2560w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0853-300x200.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0853-1024x683.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0853-768x512.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0853-1536x1024.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0853-2048x1365.webp 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1849\" data-id=\"54805\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0856-scaled.webp\" alt=\"\" class=\"wp-image-54805\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0856-scaled.webp 2560w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0856-300x217.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0856-1024x740.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0856-768x555.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0856-1536x1109.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0856-2048x1479.webp 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1849\" data-id=\"54807\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0860-scaled.webp\" alt=\"\" class=\"wp-image-54807\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0860-scaled.webp 2560w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0860-300x217.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0860-1024x740.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0860-768x555.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0860-1536x1109.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0860-2048x1479.webp 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>Delegates discuss and contribute ideas at the conference<\/em><\/p>\n\n\n\n<p class=\"has-text-align-justify\">At the conference, University leaders also honored groups and individuals for their outstanding achievements and contributions to the University\u2019s communications work in 2025. This provided not only well-deserved recognition of the efforts and dedication of those working in communications but also important encouragement, motivating units and individuals to continue working together to promote NEU\u2019s image and values.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"740\" data-id=\"54809\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0865-1024x740.webp\" alt=\"\" class=\"wp-image-54809\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0865-1024x740.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0865-300x217.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0865-768x555.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0865-1536x1109.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0865-2048x1479.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>Dr. Bui Duc Dung, Head of the Department of General Affairs, announces the Decision on commendations<\/em><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-1 is-cropped wp-block-gallery-6 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"54811\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0872-1024x683.webp\" alt=\"\" class=\"wp-image-54811\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0872-1024x683.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0872-300x200.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0872-768x512.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0872-1536x1024.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0872-2048x1365.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"626\" data-id=\"54813\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0879-1024x626.webp\" alt=\"\" class=\"wp-image-54813\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0879-1024x626.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0879-300x183.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0879-768x469.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0879-1536x939.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0879-2048x1252.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>University leaders present certificates of merit to groups and individuals for their outstanding achievements and contributions to the University\u2019s communications work in 2025<\/em><\/p>\n\n\n\n<p class=\"has-text-align-justify\">The conference on communications work in 2025 and directions for 2026 concluded in a serious, open, and constructive atmosphere. The ideas discussed and directions shared at the conference will provide an important foundation for NEU\u2019s communications work to continue evolving and becoming more professional, helping enhance the University\u2019s reputation, brand, and standing in its new stage of development.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-7 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"54815\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0884-1024x683.webp\" alt=\"\" class=\"wp-image-54815\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0884-1024x683.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0884-300x200.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0884-768x512.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0884-1536x1024.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0884-2048x1365.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>Delegates attending the conference pose for a commemorative photo<\/em><\/p>\n\n\n\n<p><em>Additional images from the conference:<\/em><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-1 is-cropped wp-block-gallery-8 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"54789\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0788-1024x683.webp\" alt=\"\" class=\"wp-image-54789\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0788-1024x683.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0788-300x200.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0788-768x512.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0788-1536x1024.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0788-2048x1365.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"54791\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0803-1024x683.webp\" alt=\"\" class=\"wp-image-54791\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0803-1024x683.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0803-300x200.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0803-768x512.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0803-1536x1024.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0803-2048x1365.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"54793\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0811-1024x683.webp\" alt=\"\" class=\"wp-image-54793\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0811-1024x683.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0811-300x200.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0811-768x512.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0811-1536x1024.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0811-2048x1365.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"740\" data-id=\"54783\" src=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0781-1024x740.webp\" alt=\"\" class=\"wp-image-54783\" srcset=\"https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0781-1024x740.webp 1024w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0781-300x217.webp 300w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0781-768x555.webp 768w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0781-1536x1109.webp 1536w, https:\/\/neu.edu.vn\/wp-content\/uploads\/2025\/12\/DSC_0781-2048x1479.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"has-text-align-right\"><em><strong>Article and photos: Department of Communications<\/strong><\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"neu-mt-notice\"><em>This is an automated translation. If you notice any errors, please contact the Department of Communications, National Economics University at <a href=\"mailto:phongtruyenthong@neu.edu.vn\">phongtruyenthong@neu.edu.vn<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On December 23, 2025, National Economics University (NEU) held a conference on communications work in 2025 and directions for 2026. The conference provided an important opportunity to review and comprehensively assess the results of communications activities in 2025, while discussing and proposing directions and solutions to improve communications effectiveness in 2026 as the University prepares for many important milestones and strategic tasks. An overview of the conference Attending the conference were Assoc. Prof. Dr. Bui Duc Tho, Secretary of the Party Committee and Chair of the University Council; Assoc. Prof. Dr. Bui Huy Nhuong, President of NEU; Prof. Dr. Nguyen Thanh Hieu, Vice President; leadership representatives from schools, departments, faculties, institutes, and centers; faculty members serving as administrators of second-level websites; and members of the communications contributor network across the University. As higher education undergoes profound changes in response to demands for innovation, integration, and digital transformation, communications plays an increasingly pivotal role in fulfilling political and social tasks, sharing core values, and affirming NEU\u2019s reputation and brand. Communications not only connects the University with society but also helps build internal consensus, foster innovation, and enhance the social responsibility of faculty, staff, and learners. Assoc. Prof. Dr. Bui Huy Nhuong, President of NEU, speaks at the conference Speaking at the conference, Assoc. Prof. Dr. Bui Huy Nhuong, President of NEU, affirmed the increasingly important role of communications during the University\u2019s strategic transformation. According to Assoc. Prof. Dr. Bui Huy Nhuong, communications must go beyond reporting news and covering activities to be recognized as a strategic management tool that helps share core values and enhance NEU\u2019s reputation, image, and standing within the higher education and scientific research system. Assoc. Prof. Dr. Bui Huy Nhuong also acknowledged and commended the outstanding results of the University\u2019s communications work in 2025, particularly the central role of the Department of Communications in organizing and disseminating information about important political and academic events. The President also emphasized that solidarity and coordinated efforts among units provide an essential foundation for the effectiveness and reach of internal communications. Outlining directions for the coming period, particularly 2026 as NEU approaches its 70th anniversary, Assoc. Prof. Dr. Bui Huy Nhuong stated that communications needs to \u201clead, accompany, and amplify\u201d the University\u2019s development strategy. Communications must be closely aligned with medium- and long-term strategic goals, clearly reflecting the University\u2019s mission in education, scientific research, innovation, and social responsibility through authentic, emotionally compelling stories from its own lecturers, students, and administrators. The President particularly emphasized the view that \u201cevery staff member, lecturer, and student is a communications ambassador,\u201d with every professional activity, class session, research project, and individual action contributing to NEU\u2019s image and brand. The University will also continue to strengthen digital communications with a learner-centered approach, while prioritizing investment in digital infrastructure, resources, and support mechanisms to enhance the effectiveness, professionalism, and influence of communications in the new stage of development. Dr. Vu Trong Nghia, Head of the Department of Communications, reports on the results of NEU\u2019s communications activities in 2025 At the conference, delegates reviewed the outstanding results of communications work in 2025, openly discussed difficulties and limitations, and proposed numerous practical solutions to renew the University\u2019s communications content, formats, and methods in the coming period. In particular, the directions for communications in 2026 were defined in close alignment with NEU\u2019s development strategy, emphasizing the role of digital communications, a learner-centered approach, stronger internal communications, and the principle that \u201cevery staff member, lecturer, and student is a communications ambassador.\u201d Delegates discuss and contribute ideas at the conference At the conference, University leaders also honored groups and individuals for their outstanding achievements and contributions to the University\u2019s communications work in 2025. This provided not only well-deserved recognition of the efforts and dedication of those working in communications but also important encouragement, motivating units and individuals to continue working together to promote NEU\u2019s image and values. Dr. Bui Duc Dung, Head of the Department of General Affairs, announces the Decision on commendations University leaders present certificates of merit to groups and individuals for their outstanding achievements and contributions to the University\u2019s communications work in 2025 The conference on communications work in 2025 and directions for 2026 concluded in a serious, open, and constructive atmosphere. The ideas discussed and directions shared at the conference will provide an important foundation for NEU\u2019s communications work to continue evolving and becoming more professional, helping enhance the University\u2019s reputation, brand, and standing in its new stage of development. Delegates attending the conference pose for a commemorative photo Additional images from the conference: Article and photos: Department of Communications This is an automated translation. If you notice any errors, please contact the Department of Communications, National Economics University at phongtruyenthong@neu.edu.vn.<\/p>\n","protected":false},"author":11,"featured_media":54815,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[169,168],"tags":[],"class_list":["post-74567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news","category-neu-newsletter"],"acf":[],"_links":{"self":[{"href":"https:\/\/neu.edu.vn\/en\/wp-json\/wp\/v2\/posts\/74567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/neu.edu.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/neu.edu.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/neu.edu.vn\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/neu.edu.vn\/en\/wp-json\/wp\/v2\/comments?post=74567"}],"version-history":[{"count":0,"href":"https:\/\/neu.edu.vn\/en\/wp-json\/wp\/v2\/posts\/74567\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/neu.edu.vn\/en\/wp-json\/wp\/v2\/media\/54815"}],"wp:attachment":[{"href":"https:\/\/neu.edu.vn\/en\/wp-json\/wp\/v2\/media?parent=74567"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/neu.edu.vn\/en\/wp-json\/wp\/v2\/categories?post=74567"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/neu.edu.vn\/en\/wp-json\/wp\/v2\/tags?post=74567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}